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Motto and Track Themes 2024

AI-Driven Changes here to stay

The Business Analysis Core Concept ModelTM (BACCMTM) is a critical framework that guides business analysts in understanding and defining business needs, recommending solutions, and creating value. As AI technologies continue to evolve, they bring CHANGEs that create new CONTEXTs and NEEDs for STAKEHOLDERs that require the development of new SOLUTIONs that can deliver better VALUE.

We will examine how AI impacts our contexts across many nations and domains during our conference. We’ll investigate how utilizing AI can enhance our productivity. We also wouldn’t overlook cybersecurity, since artificial intelligence presents a wide range of new risks and opportunities.

Section (1) How AI creates new CONTEXTs

AI creates new contexts by revolutionizing industries and transforming the way we work and live. It enables automation, data analysis, and decision-making at unprecedented speed and accuracy. This technology has the potential to disrupt traditional business models, reshape economies, and redefine societal norms. As AI continues to advance, it opens up possibilities for personalized experiences, improved healthcare outcomes, efficient resource management, and sustainable development. However, because big language models are trained on English-only content and perform poorly in other languages, the application of AI tools may be restricted in non-English-speaking nations.

Section (2) New AI tools and techniques for business analysis professionals

Artificial intelligence is revolutionizing the toolkit of the modern business analyst in two significant ways: by enhancing existing tools and creating new ones altogether. Traditional BA tools for data analytics, process mapping, and stakeholder analysis are being supercharged with AI algorithms that offer predictive capabilities, real-time insights, and automation. For instance, AI-powered data analytics tools can sift through vast datasets to identify business needs or market trends with unprecedented accuracy and speed. On the other hand, AI is also giving birth to entirely new tools designed to tackle complex problems that were previously difficult to solve using conventional methods. These include natural language processing for sentiment analysis, machine learning models for risk assessment, and intelligent bots that can automate routine tasks, freeing up analysts to focus on more strategic activities. The integration of AI into BA tools is not just an incremental improvement; it’s a paradigm shift that is redefining what is possible in the field of Business Analysis.

Section (3) Cybersecurity is more crucial than ever in the age of AI

As AI becomes increasingly integral to business operations, the imperative for robust cybersecurity measures escalates in tandem. AI systems not only require access to vast and often sensitive datasets but also have the capability to make automated, real-time decisions, thereby introducing new vulnerabilities and potential points of exploitation. In this complex landscape, Business Analysts (BAs) serve a pivotal role. They act as liaisons between technical and business stakeholders, identifying potential security risks and ensuring they are mitigated before AI implementation. BAs are also instrumental in establishing data governance protocols to ensure AI systems adhere to ethical and legal standards, communicating the critical importance of cybersecurity to organizational stakeholders, and monitoring AI systems post-implementation for any emerging vulnerabilities. In a world where AI is rapidly transforming business processes, the role of Business Analysis in fortifying cybersecurity is both vital and increasingly complex.

Keynotes 2024

Keynote Speakers: To Be Announced Soon!

We are diligently working to finalize a compelling lineup of keynote speakers who are at the forefront of Business Analysis and Artificial Intelligence in Europe and other parts of the world. These distinguished thought leaders will offer their invaluable insights, experiences, and forward-thinking visions, all aligned with our conference theme: “Business Analysis in AI-Driven Changes.”

Why You Should Be Excited:

  • European Focus: Our keynote speakers will specifically address the unique challenges and opportunities facing Business Analysis professionals.

  • Industry Leaders: Learn from renowned experts who are actively shaping the future of Business Analysis and AI within the European context.

  • Cutting-Edge Insights: Be among the first to hear about the latest trends, technologies, and best practices in Business Analysis in an AI-driven world.

  • Networking and Knowledge Sharing: This conference is not just about learning; it’s also about connecting with peers. Our keynote sessions will serve as a catalyst for networking and knowledge sharing among professionals from all over the world.

Stay tuned for our official announcement of the keynote speakers. We are confident that their contributions will be a highlight of the conference and well worth the wait!

Our Speakers


Agenda will be available soon