Designing Digital Future with Business Analysis

Expertise in Business Analysis is indispensable for designing a valuable Digital Future. Too many things are continuously emerging in an ever-increasing pace. This demands expert knowledge to sort out the important trends from Mayflies. And as well to have an instant view on potential security risks which are gaining more and more importance besides the functionality.
Valuable, safe and fast go-to-market approaches will be the winners for a digital future components. Artificial Intelligence is one of the major components to achieve value and speed. The more lightweight single components are, the better.

The 6th BA-DAY sticks to the tradition to putting cutting edges themes in the middle of the discussion and this is reflected as in the following track themes

Track (1) Value

– the art of delivering real business value driven by AI.
AI is more and more becoming a commodity, people get used to it and are certain about how it can help and where the limits are. After the sky-rocketing hype around ChatGPT it is still up to Business Analysts to see where the real business value is. To figure this out, a BA needs a deep understanding of the underlying Business model and the relevant markets. In trustful conversations, a BA can help Business people find new sources of value or improve and capitalize on the existing ones.

Track (2) Safety

– First-in-class Cybersecurity becomes a pre-condition. 
Cybersecurity is indispensable these days. No question that serious businesses put a high priority on protecting themselves against cyber attacks or data loss and theft. The key factor of effective and affordable security mechanisms are a good balance between organizational and technical security measurements which do not have negative impact on the daily business. If security becomes an obstacle for the customers and the information workers, it might have the negative outcome of prolong got-to-market times (see below) or simply lowering usability of IT-systems. Again, the BA needs to understand both sides of the coin in order to consult in finding the right balance.

Track (3) Speed

– Fast, lightweight solutions components orchestrated in perfect suites will outperform heavyweight, expensive solutions. 
Go-To-Market times can be key factors in today’s market landscapes. Who comes first can gain lots of advantages if they have a longer-lasting position as market leader. Former IT systems often needed very long development cycles, so that there were many months between initiation and getting to market. Modern IT architectures like micro & web services can ease and accelerate software development massively, making launches of new solutions possible in some weeks rather than months. It goes without saying that role security becomes even more important if data is processed by external, mostly web-based services. The BA needs a good know how foundation to see where the limits are. Cutting edge functionality helps companies to strengthen their market position, but only if the customer base is at the same time convinced about the security engagements of these companies!