Lost in the BA Jungle? Finding Your Position at the Crossroads of Business, IT, and Humans

28 May 2026
17:00-17:30
ON-LINE

Lost in the BA Jungle? Finding Your Position at the Crossroads of Business, IT, and Humans

Business Analysts operate at the crossroads of business, IT, project dynamics, and human factors, in endlessly varying contexts.
Governance styles, domains, and software design philosophies constantly reshape what is expected from them.
This structural complexity often triggers confusion and impostor syndrome.
The key is not to seek a universal BA definition, but to read the context and position yourself with confidence within it.