David Tomov-Strock

David Tomov-Strock is a Senior Business Analyst and co-founder of Simply BA, a platform born from the realization that BAs shouldn’t have to reinvent the wheel every time they switch industries. With a decade of BA experience spanning a wide range of sectors including healthcare, insurance, higher education, manufacturing, and entertainment, David has learned through trial and error that success isn’t found in a perfectly phrased user story. Instead, it comes from the ability to stay adaptable when a project inevitably goes sideways.

Based in Bulgaria, David has built a reputation for a pragmatic and slightly skeptical approach to industry dogma. Whether he is designing promotion assessments or mentoring new BAs, he focuses on the human reality of the job, such as managing difficult stakeholders and moving beyond simple “order taking” to deliver actual value. He brings an engaging, story-driven style to the stage where he shares his own past mistakes so that his audience doesn’t have to repeat them.